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Thread: Webinar April 7th: Leveraging the Uniqueness of Social Media

  1. #1
    AspDotNetStorefront Staff - Tammy is offline Super Moderator
    Join Date
    Aug 2010
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    167

    Default Webinar April 7th: Leveraging the Uniqueness of Social Media

    Join Kim Williams of BEM Group for his presentation:
    Social Sells and How!? Leveraging the Uniqueness of Social Media.

    Thursday April 7th, 9-10am PST

    Register Here >


    This presentation will include a high level overview of the elements of digital marketing and the role Social Media Marketing must play in your ecommerce internet marketing strategy.

    a) Overview – Internet marketing is the voice of a company’s digital presence speaking the facts and benefits of your products and services across the web. A solid hosting platform, great website, reliable analytics and a series of digital marketing channels are required for effective digital marketing. Social Media is one of the many channels available and is unique.

    b) Role of Social - Social Media is a unique marketing tactic that requires a company to position itself as invitational rather than presentational. Social Media Marketing is about creating an environment for brand and product advocates to gather and engage with your product/service.

    Presented by Kim Williams, Client Services Manager for BEM Group, Inc.

  2. #2
    AspDotNetStorefront Staff - Tammy is offline Super Moderator
    Join Date
    Aug 2010
    Posts
    167

    Default Recording posted, mostly

    Well, we got half of it recorded. There were some technical problems about halfway through and we lost the first 20 minutes or so.

    To see the 2nd half, go here.

    You can view Kim's slides here.